This unique art-of-the-fair event has been organized by International Fair Plovdiv since 1997, and since 2003 UFI, the Global Association of the Exhibition Industry, has also taken part in its organization. Thirty-two fair and exhibition organizers from 23 countries presented 104 exhibition event posters during the International Fair Poster Competition 2007.

This year the participants were invited to take part in the competition and to submit posters in two categories:
Category 1 : Generic Promotion Poster promoting the exhibition industry as a whole
Category 2 : Exhibition Event Poster.